TURF Analysis for R

Description

Package for analyzing TURF (Total Unduplicated Reach and Frequency) data in R. No looping in TURF algorithm results in fast processing times. Allows for individual-level weights, depth specification, and user-truncated combination set(s). Allows user to substitute Monte Carlo simulated combination set(s) after set(s) exceed a user-specified limit.

See help(turf) for additional details and references.

Results