Package for analyzing TURF (Total Unduplicated Reach and Frequency) data in R. No looping in TURF algorithm results in fast processing times. Allows for individual-level weights, depth specification, and user-truncated combination set(s). Allows user to substitute Monte Carlo simulated combination set(s) after set(s) exceed a user-specified limit.
Calculate weighted reach and frequency statistics from TURF data for all possible combinations of n choose k, for user-specified combination sets, or for Monte Carlo simulated subsets of combinations.
turf.combos
(Package: turfR) :
Combination sets used in TURF analysis
Generate combination sets to be used in TURF analysis, formatted for use in turf. Can be used to generate all possible combinations of n choose k or Monte Carlo simulated subsets of combinations involving the same n items.